EBC launches TV Brasil Internacional, a channel for audiences abroad

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Starting this Tuesday (26), Brazilians living abroad will have another source of information, culture and entertainment to connect with the country. A Brazilian Communication Company (EBC) launches the new TV Brazil International, available free of charge online. The channel will be available on the broadcaster’s website and app and in 12 countries via digital satellite dish.

“We have a potential audience of 4.5 million Brazilians living abroad who lack credible news and quality content to inform themselves about what is happening in Brazil and connect with the country. We want to be the TV that shows Brazil to the world”, says the CEO of EBCJean Lima.

The new station’s programming brings together content already broadcast by TV Brasil, selected and organized to meet the interests of Brazilians living abroad. The programming schedule is divided into four bands, which alternate throughout the day to suit different time zones.

The first, focusing on the flavors and beauties of Brazil, will have cooking programs and productions dedicated to nature and the environment such as Flavor and Affection, Amazon cuisine, My Piece of Brazil It is Parks of Brazil.

The second track, focused on information and culture, includes the broadcast of two of the station’s flagships, the news program Reporter Brazil and the Uncensoredin addition to the award-winning Reporting Paths.

A third track will be dedicated to musical attractions, such as Samba in Gamboa, Song and Flavor It is All Bossas. The latter will be focused on tourism and travel programs, exploring the country’s regional and cultural diversity, with attractions such as Routes, Well Bahia It is Expeditions.

Still in 2024, in a second phase of the project, the TV Brazil International It will also feature its own exclusive productions.

First phase

A TV Brazil International is now on air with free access via the internet and via the TV Brasil Internacional app, available for Android and iOS. The launch also includes 12 foreign countries that will be able to follow the programming via digital satellite dish reception, via SAT C3. They are: Argentina, Uruguay, Paraguay, Chile, Bolivia, Venezuela, Colombia, Ecuador, Peru, French Guiana, Guyana and Suriname.

In addition to the launch in streamingThe EBC It already works with the main cable TV operators so that the channel is also available to the public through this means. The priority will be Portuguese-speaking countries and South America, considering the ease of the language and regional and cultural proximity. The potential is to reach more than 1 million Brazilians living in these two regions, totaling 20 countries. The following phases of the project include countries in North America, Europe, Africa and Asia, with the potential to reach, in total, 4.5 million Brazilians living in 79 countries.

The article is in Portuguese

Tags: EBC launches Brasil Internacional channel audiences

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