Vasco announces the biggest master sponsorship in the club’s history | Vasco

Betfair is Vasco’s new master sponsorDisclosure / Betfair and Vasco da Gama

Published 05/09/2024 20:26

Rio – On Thursday night, the 9th, Vasco officially announced Betfair as its new master sponsor. The contract is valid until December 31, 2025, but there is the possibility of renewal for two more seasons. In a statement, Cruz-Maltino reported that it is the largest master sponsorship in the club’s history. The values ​​were not disclosed, but the company will pay R$115 million.

“It is an honor and an achievement to close this partnership, the biggest in Vasco’s history, with Betfair. It took weeks of intense work to get the best for our club with a huge and consolidated company. We still have challenges ahead but our commitment of working seriously and hard for Vasco continues”, said Vasco CEO, Lúcio Barbosa.

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Betfair’s debut in Vasco’s uniform will take place this weekend. The brand will be printed on the main area of ​​the shirt in the game against Vitória this Sunday, at 6:30 pm, in São Januário. The match is valid for the Brasileirão.

“The partnership between Vasco and Betfair is not just a master sponsorship on the team’s shirt, it is also a strategic collaboration based on shared values, excellence and passion for football, respecting the greatness of its history, but also strengthening investment in project within the Rio team to help develop the present and future of the club”, said the General Director of Betfair International, Kimberly Daly.

“For us at Betfair, we are very happy to work together with a team that has growth objectives to strengthen the ties between the two brands. We are very excited to bring Vasco residents exclusive experiences that only Betfair can offer to bring fans even closer more of his favorite club and all the action of each match”, he added.

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On the I shirt, the Betfair brand will be diagonal, parallel to the white stripe. The agreement between the parties also provides for the brand’s exposure on Vasco da Gama’s digital media, training uniforms and more. In relation to the women’s team, the company will be printed on the shoulder blade.