Flamengo approves expansion of sponsorship with bank with a minimum value of R$40 million; understand | Flamengo

Flamengo approves expansion of sponsorship with bank with a minimum value of R$40 million; understand | Flamengo
Flamengo approves expansion of sponsorship with bank with a minimum value of R$40 million; understand | Flamengo
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Last Monday night, Flamengo’s Deliberative Council approved, by 130 votes against six, an expansion of sponsorship with Banco BRB. The brand, which had already been occupying the space on the shoulder blade of the shirt in the first quarter of 2024 for R$6.2 million, will now remain until April 2026 paying R$25 million per year.

Flamengo takes on Millonarios, today, in Conmebol Libertadores

In addition, Flamengo also signed a new partnership contract with BRB for Banco Nação, which belongs to Rubro-Negro, for another five years. The difference is that if BRB previously paid the club R$0.30 per registered customer, now there is a minimum amount of R$15 million per year. The information was first released by Uol and confirmed by ge.

Adding the two values, the sponsorship amounts to at least R$40 million, the same price BRB paid until last year to occupy the master space on the shirt. The contract with Banco Nação is linked to that of the shirt. If the sponsorship is not renewed at the end of the two years, the minimum value will rise from R$15 million to R$25 million.

1 of 1 Flamengo shirt sponsorships in 2024 — Photo: Marcelo Cortes / CRF
Flamengo shirt sponsorship in 2024 — Photo: Marcelo Cortes / CRF

Considering only the value of the uniform, it is valued at R$240 million per year. See below:

  • Pixbet (master): R$85 million/year
  • Adidas (supplier): R$69 million/year
  • BRB (shoulder blade): R$25 million/year
  • Mercado Livre (back): R$ 21.5 million/year
  • Kwai (mango): R$10 million
  • ABC (short): R$7.1 million
  • Assist card (back bar): R$8.5 million
  • Tim (number): R$7 million
  • Zé Delivery (meião): R$6.8 million/end of 2024

Watch: all about Flamengo on ge, on Globo and on sportv

The article is in Portuguese

Tags: Flamengo approves expansion sponsorship bank minimum R40 million understand Flamengo

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