Audience phenomenon, Jornal da Band does well and surpasses Record and SBT on the same day

Datena and Renata Fan have nothing to do with it: the biggest phenomenon in Band’s programming in recent months is precisely its main news program. Even though it has lost a portion of its audience since the reformulations of SBT Brasil and the debut of Tá na Hora, Jornal da Band remains consolidated as responsible for the broadcaster’s highest audience ratings, ahead of several channel medallions, such as Jogo Aberto, Brasil Urgente and even branded events, such as Formula 1 and football game broadcasts.

Broadcast in prime time, the journalistic show led by Eduardo Oinegue and Adriana Araújo is not only a phenomenon in its first broadcast: it also has relevant numbers in its re-presentations on BandNews TV, shortly after ending on open television, and in the early hours of the Band itself , which systematically records more news than Primeiro Jornal, live in partnership with the broadcaster’s news channel. It is not uncommon that, thanks to its alternative time slot at 3 am, the news gets ahead of Record and SBT on the same day.

What do you need to know

• Despite having aired earlier, In Rancho Fundo (18.5) it reached a peak of 21 points;
• Even inheriting an audience from Gênesis’ Ibope record (5.8), The Great Conquest 2 (3.8) had its worst performance;
• Success of RedeTV nights! Superpop (1.5) beat Band once again and surpassed A Tarde é Sua as the channel’s biggest hit.

That’s what happened this Wednesday (24): the consolidated audience data for Greater São Paulo, obtained by the Pop TV with market sources, reveal that Jornal da Band came in third place in its two broadcasts on open TV. In the live edition, broadcast between 7:20 pm and 8:31 pm, the newscast surpassed SBT by 4.1 to 3.2 points on average. In the re-presentation, shown from 3:02 am to 4:00 am, Eduardo Oinegue and Adriana Araújo beat Record by 0.7 to 0.5 points — Silvio Santos’ station, with a live news program, had 1.6 in the same time slot.

Once responsible for Band’s best ratings, Renata Fan and Datena also managed to leave the channel in third place, but they were no match for the news. The local block of the Open Game, between 12pm and 1pm, once again surpassed SBT and once again secured the bronze medal for the broadcaster, with an average of 2.7 points, against 1.9 for Chega Mais. Then, in the late afternoon and at the beginning of prime time, Brasil Urgente beat its rival in its two editions: the national block, from 4pm to 6:50pm, scored 3.5 points, while the regional edition had an average of 3.4.

Jornal da Band won two victories in one day

• Showing times: between 7:20 pm and 8:31 pm;
• 4.1 average points, 4.8 peak and 6.7% share;
• Biggest audience for Band programming on the day;
• Third place among open TV channels, ahead of SBT’s 3.2;
• It surpassed the two editions of Brasil Urgente, which scored 3.5 and 3.4 points.

• Showing times: between 3:02 am and 4:00 am;
• 0.7 point average, 0.9 peak and 4.6% share;
• It surpassed Record, which scored an average of 0.5 points;
• Band’s only late-night program in third place;
• It had more audiences than its successor and predecessor in programming.

Check out the audiences obtained by attractions on the main TV channels this Wednesday (24):

Each point represents 73,280 households and 191,480 individuals in Greater São Paulo.
Data provided by broadcasters