Palmeiras, guaranteed in the 2025 World Cup, is already making plans for the 2029 tournament

O Palm trees was the first Brazilian to guarantee classification for the new Club World Cup, organized and promised by FIFA for the months of June and July 2025, in the United States. Expectations for the tournament are immense, but that doesn’t stop Verdão from targeting the 2029 edition.

The idea at Palmeiras is to transform the new World Cup into something routine. Classified for the first edition by the title of CONMEBOL Libertadores 2021, the club understands that, even if it does not win the South American competition again in the coming years, it has a great chance of qualifying for the FIFA competition.

This is because Palmeiras leads the Conmebol ranking, ahead of all South American powers, such as River Plate It is Boca Juniorsand also from Brazilian rivals such as Flamengo It is Atlético-MG.

Palestine’s goal, therefore, is to maintain the standard of competitiveness for the coming years, to remain present in the Libertadores disputes and, thus, continue to be well placed in the ranking, which would already guarantee a place in the future World Cup.

Palmeiras will compete in their 9th consecutive Libertadores in 2024. In the last four campaigns (from 2020 onwards), they reached at least the semi-finals, in addition to winning two titles (2020 and 2021).

For the 2025 World Cup, no other team from Brazil will be able to qualify via ranking. According to FIFA rules, like Palmeiras, Flamengo and Fluminense guaranteed their places as champions, those classified by the ranking must be from another country. River Plate, Boca Juniors and Olympia are the best placed for now.

Brand internationalization

In addition to sporting objectives, Palmeiras’ trip to the World Cup is also linked to the club’s internationalization process.

In recent months, Alviverde has started projects outside Brazil with the aim of expanding the brand and generating new sources of income for the club in the coming years.

A ESPN found that one of the actions is the opening of football teams in countries such as the United States and China. Currently, the club has a structure set up and underway in Dubai, in the United Arab Emirates.

The report also found that the São Paulo club will have specific marketing actions for the 2025 World Cup. Kept confidential by Palmeiras, this project will begin on July 15th, a year before the start of the competition.

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