Flamengo guarantees over R$155 million in agreements with BRB bank; see details

Flamengo

High CRF in revenues

O Flamengo has been earning big in recent years. In 2023, they were another one of R$ 1 billion in revenue and the trend is for an even higher value in 2024. New subscriptions with BRB bank can yield more R$ 155 million.

The three contracts signed between the parties, which require the approval of the Deliberative Council next Monday (1), to enter into force, will have a minimum guaranteed to Mais Querido de R$ 155 million. The information is from the portal Red-Black World.

This amount will fall into the club’s coffers for the next five years. The portal also revealed that the amount could be even greater, as they have the potential to yield much more over the next two decades.

“MRN had access to the contracts that solidify the partnership that began in 2020. The first and simplest only deals with BRB’s sponsorship of the club. To display its brand on the shoulder blades of men’s and women’s football shirts, both professional and base, the bank will pay R$25 million annually. The contract is valid for two years and runs until March 2026”, wrote the portal.

More details of the agreement

BRB must be notified by March 1, 2026 of any offer to take over the shoulders from the following month. The agreement does not retain an automatic renewal. The bank will be able to match the numbers of possible competitors.

A second contract regulates the use of the Flamengo brand by BRB for the sale of banking products for the next five years. Thus, guaranteeing a minimum payment of R$15 million annually. Increasing according to the number of customers.

If the sponsorship agreement between Flamengo and BRB is not renewed, the minimum annual value will increase to R$25 million. In these ways, the CRF has guaranteed at least R$25 million over the next five years, and an extra R$30 million in the next two seasons, for a total of R$155 million.

O BRB sponsors Flamengo since mid-2020 and paid a total of R$124.7 million during this period. With the new contracts, the total partnership will approach R$280 million.

Web comments on new agreements

Alexsander Vieira is a journalist who has been covering sports such as football for around four years, with an emphasis on Brazilian and South American football. He specializes in covering São Paulo Futebol Clube. Graduated in journalism from Faculdade das Américas in 2019, he is pursuing a postgraduate degree in Sports Journalism from Faculdade Cruzeiro do Sul. Currently at Bolavip Brasil, he has worked for renowned media outlets such as Terra, Estadão, TV Climatempo and Record TV.