‘ÉPra sing’: João Marcello Bôscoli tells behind the scenes about rock in Brazil
The history of Brazilian music has a considerable participation of Roberto Carlos. With a 60-year career, the singer has established himself as one of the biggest names in the romantic MPB genre. But, before that, back in the 60s, the artist, who would later come to be known as “king”, contributed to discovering a genre that, at the time, was still in its infancy in the country: rock n roll.
Clearly inspired by names like Elvis Presley and Little Richard, Roberto Carlos was revealed to the world of music when he founded the first major rock movement in Brazil: Jovem Guarda. Alongside Erasmo Carlos and Wanderléa, the singer made history on a TV program that introduced the country to the new musical style that had exploded in the United States.
What perhaps not so many people know is that, If he hadn’t received a “no”, Roberto Carlos probably wouldn’t have helped Brazil discover rock. The information is from João Marcello Bôscoli, a well-known Brazilian music producer, who boasts, in addition to his work with great artists in the country, a “starred” birth certificate. He is the son of Elis Regina, one of the greatest singers of the 20th century, with music producer and businessman Ronaldo Bôscoli.
The revelation was made in an interview with EPTVan affiliate of TV Globo, which will show, starting this Tuesday (2), a series of reports that breaks down pop rock. On Monday (1st), the broadcaster launched the competition “It’s To Sing”which will reveal a talent of the genre and the prize will be a 25-minute performance on the João Rock stage, in Ribeirão Preto (SP).
Watch above the excerpt from Bôscoli’s interview, which was not displayed in the TV report, and See the story details below of criticism of Roberto Carlos who contributed to the explosion of rock in Brazil. Also, to warm up for the contest (see below for details and how to sign up), the music producer also explained what he understands about pop music and the pop rock genre.
