Fluminense agrees with new master sponsor; see values

Fluminense agrees with new master sponsor; see values
Fluminense agrees with new master sponsor; see values
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Written by Lance!

• Published on 04/01/2024 – 09:56 • Rio de Janeiro (RJ)

O Fluminense will have Superbet as the club’s new main sponsor. The bookmaker will replace Betano, which occupied the main space on the team’s uniform in recent years. The agreement will be valid for three seasons and provides for the payment of R$52 million per year.

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The sponsor’s debut on the shirt will be in the match against Colo-Colo, from Chile, on April 9, in the second round of the Copa Libertadores group stage. The information was released by “Ge”.

The club’s former sponsor even sent a proposal for a financial adjustment, but the values ​​did not please the Fluminense board. Superbet, in turn, offered superior values ​​and beat the competition from other brands competing for space.

After the regulation of betting houses, Tricolor considered that the old agreement was outdated and with values ​​considered inferior in relation to the rest of the market. The negotiations were led by Mário Bittencourt, president of the club, and the commercial department.

Eliminated by Flamengo in the semifinals of the Campeonato Carioca, Fluminense returns to the field on Wednesday (3), against Allianza Lima, from Peru, in the team’s debut in the Libertadores group stage. The ball starts at 9:30 pm (Brasília time), at the Alejandro Villanueva Stadium.

Fluminense agreed with a new master sponsor for three seasons (Photo: Jorge Rodrigues/AGIF)

The article is in Portuguese

Tags: Fluminense agrees master sponsor values

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