National recognition: TCE-AM has “Communication that brings you closer”, according to SocialMediaGov

The Communication of the Court of Auditors of Amazonas (TCE-AM) was recognized nationally among those that bring the public sector closer to society during the National Public Communication Award promoted by the SocialMediaGov Intelligence and Benchmarking Platform. The award is in its second edition and the TCE-AM was the only state court of accounts in the dispute.

TCE-AM was among the six finalist public institutions in the “Communication that Approaches” category, alongside institutions such as the Chamber of Deputies and the Federal Senate. The award went to the Social Communication of the Federal Senate, in a ceremony held during the 13th Redes Wegov, in Florianópolis, Santa Catarina, this Thursday (25).

For the president of the Court of Auditors of Amazonas, Yara Amazônia Lins, the nomination for the national award already demonstrates that the TCE-AM is fulfilling the goal of bringing society closer to the Court.

“We take actions every day to ensure that society has increasing access and interaction with the Court of Auditors and our goal is this: to bring citizens closer to the Court. Not only with our core activity, which is to monitor public accounts, but in its pedagogical function of training managers and citizens”, said president Yara Amazônia Lins.

TCE-AM’s Communication director, Mariana Sodré, highlighted the importance of the Court’s participation in the national dispute alongside institutions such as the Federal Audit Court (TCU), the Central Bank (BC), the Superior Electoral Court (TSE ) and the Federal Supreme Court (STF). “Being among the nominees in an award so relevant to the country’s Public and Institutional Communication is already synonymous with pride. We follow the determinations of counselor Yara Amazônia Lins, who prioritizes institutional communication and values ​​actions that involve Social Communication”, said director Mariana Sodré.

The Court’s deputy director of Communication, Dhyene Brissow, and TCE-AM’s social media, Nathalia Silveira, also attended the award. “Creating a relationship and getting even closer to citizens is one of the biggest challenges in public communication and being nominated in this category shows that TCE-AM’s communication, currently under the presidency of counselor Yara Lins, is on the right path”, he stated. Dhyene.

According to the organization of the award, the “Communication that brings closer” category highlighted institutions that humanized their image and invested in proximity to citizens through impactful content on social networks. Among the criteria observed were the involvement and collective impact of the publications, in addition to the thematic relevance to the category.

Text: Camila Carvalho
Photograph: Nathália Silveira

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