03 February 2024 – 06:00
One of the largest accommodation reservation services in the world, Booking released this week the results of the award that recognizes tourism and hospitality service providers for their excellence. Among all the states in Brazil, Alagoas ranks 4th among the most welcoming in the country.
The 12th edition of the platform’s survey took into account more than 300 million reviews from travelers around the world in 2023. To receive a prize, Booking’s accommodation partners must have an average review score equal to or greater than 8, on a scale from 0 to 10.
For the Secretary of State for Tourism of Alagoas, Bárbara Braga, the result shows the effort of the private sector, combined with public authorities, to offer an excellent service to customers. “We work increasingly aligned to ensure the development of assertive public policies, as is the case with the Tourism School Program. With it, we seek to train 11 thousand people from Alagoas in free professional courses so that the sector, which is expanding, can maintain the high level of service to its customers”, highlights the secretary.
According to Booking’s regional manager in Brazil, Nelson Benavides, the majority of destinations in 2024 are new to the list. “This shows not only how these regions are developing their tourist structures, but also that tourists are recognizing these efforts and evaluating providers in these locations in a very positive way”, says Nelson.
According to the State Secretariat for Tourism of Alagoas (Setur), the entire state has more than 900 hotels and inns in the state’s 53 tourist municipalities.
per Setur Alagoas