The desire to integrate the urban with nature in spaces that combine unique architecture, comfort and well-being has become a trend in the high-end real estate market, as shown by a global survey by Knight Frank, The Health Report. Half of ultra high net worth individuals, known as UHNWIs (Ultra High Net Worth), consider proximity to a park as a decisive factor when purchasing a property.
In Brazil, figures for the second quarter of 2023 reveal a notable recovery in the real estate sector, with a significant increase of 15.9% in sales and a 24% increase in deliveries compared to the same period last year. These data, released by the Brazilian Association of Real Estate Developers (ABRAINC) in October, also indicate that medium and high standard properties (MAP) were responsible for a drop in launches (-4.4%), due to high interest rates , but the outlook is for growth due to the numerous deliveries made in recent years.
Given this promising and resilient market scenario, Construtora Futurista is betting on the launch of Le Gris, in Curitiba, following the trend of high-end properties located close to green areas, in this case Parque Barigui, in the capital of Paraná. “People are looking for homes that offer much more than four walls and a roof; they want a real connection with nature and an environment that promotes balance and well-being”, says Francisco Kozovits, co-owner of Construtora Futurista.
Large boulevards are another trend in buildings that seek to bring nature closer to their residents. Gardens are created under pilotis and forests are planted with fruit species native to the regions. “These are plants cultivated at the beginning of the work so that, at the end of construction of the building, in around three years, they will already be bearing fruit”, he observes.
The future of the high-end real estate market
Developments incorporate natural elements and landscaping projects to create an environment that harmoniously integrates with the surrounding landscape. “As buyer expectations evolve, the search for homes transcends the conventional idea of four walls and a roof,” says architect Kozovits.
Knight Frank’s global perspective on high-end property and investment reveals a future real estate market in which 45% of UHNWIs are increasingly concerned about the impact that the buildings they are investing in have on the environment.