Graphic design: what do you do, salary and how to become a graphic designer?


The graphic design sector is a field that always offers work demand for those who want to take a risk in this area. Even in times of ChatGPT and other artificial intelligence, the fact is that These professionals are still required by companies.

If you are interested in working in the sector, check out everything the profession can offer you and some interesting facts about this field below.

Design professionals are increasingly in demand in the market.Source: Getty Images/Reproduction

What does a graphic design professional do?

As the name suggests, The graphic designer is the professional responsible for creating visual elements. This way, he can work in a company, bringing to life layouts for websites and other demands that deal with information in a more attractive way.

When we talk about the activities of a graphic designer, they can be quite varied. Assignments may be related to creating media, logos for companies, artwork on packaging, selecting colors for a design and other attributes.

Among the main activities of graphic design, it is possible to highlight:

  • Logo creation;
  • Layout;
  • Packaging design;
  • Illustration;
  • Advertising;
  • Animation;
  • Branding;
  • Infographics;
  • Vignettes for videos.

How many hours does a graphic designer work?

For those who are thinking about working in the creative field as a graphic designer, a question that may come to mind concerns the working day. If this is your case, know that the life of a professional in this segment in a company follows the “traditional style”.

If you manage to work in the design field in a company, will have an average working day of 43 hours per week. Of course, it is necessary to remember that this number can change depending on the region of the country and whether the professional will work as a CLT, PJ or freelancer.

An important tip for all graphic design is knowing how to deal with deadlines and high demands.Source: Getty Images/Reproduction

What does it take to become a graphic designer?

The first, and perhaps most important, information related to the graphic design segment is what it takes to work in the area. And, like anything else, it all starts with studies.

Many people pursue a degree focused on this field, and there are several courses in this area at some universities. However, you can also enter this field after taking courses, whether to learn new things or as a way of recycling knowledge.

There are cases where it is also necessary to take courses to learn how to use specific tools, such as Photoshop or Illustrator. Therefore, no learning once and stopping: It’s always good to keep an eye on the latest news so you don’t get left behind.

Skills and competencies of good graphic design

Those who want to work with graphic design need to be aware of some characteristics that will certainly help in their daily lives. Check out some of them below:

  • Innovation;
  • Attention to the details;
  • Communicative with the team;
  • Organized with files;
  • Flexibility;
  • Good time management.

It is important to remember that these are just a few points, and a company will certainly consider other factors before hiring a design specialist. Therefore, invest in your personal growth to increase your chances of placement on the market.

Design professionals need good communication to work with different teams.Design professionals need good communication to work with different teams.Source: Getty Images/Reproduction

Where can a graphic designer work?

Whether as a hired professional or freelancer, there are some fields in which a graphic designer can work. Check it out below:

  • Publishers;
  • Graphics;
  • Publicity agencies;
  • Design offices and studios;
  • Art Departments of Communication Companies;
  • Companies that produce packaging;
  • TV stations;
  • Film Companies;
  • Video Production Companies;
  • Game design;
  • Illustration;
  • UX/UI design;
  • Customer experience design.

It is worth mentioning that these are just some of the sectors in which we operate. As it is a profession in constant expansion, areas increase according to market needs.

What is the salary of a graphic designer?

Let’s also talk about what the earnings are like for those who decide to work in this area, remembering that the values ​​vary depending on the professional level and the company you are going to work for.

According to estimates published by the Educa Mais Brasil website, the values ​​below are those offered for Junior, Full and Senior levels:

  • Junior: R$ 2,181.01 (small company); R$ 2,617.21 (medium-sized company) and R$ 3,140.65 (large company);
  • Full: R$2,508.16 (small company), R$3,009.79 (medium company) and R$3,611.75 (large company);
  • Senior: R$2,884.38 (small company), R$3,461.26 (medium company) and R$4,153.51 (large company).

A graphic designer's salary varies depending on the size of the company the professional works for.A graphic designer’s salary varies depending on the size of the company the professional works for.Source: Getty Images/Reproduction

How is the market for graphic design professionals?

The market has absorbed several professionals in the segment, especially with the emergence of more and more e-commerces and also companies operating in the digital marketing sector.

In this way, the graphic designer becomes required to work on projects that involve advertising campaigns, as well as materials for blogs and other media channels. In the latter case, We talk about both online means of communication and those that work offline.

Due to these demands, it is worth keeping your LinkedIn updated and even registering on freelancing platforms. Did you like the content? Keep an eye on here TecMundo for other subjects like this. To the next!

The article is in Portuguese

Tags: Graphic design salary graphic designer



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